関係団体リンク

Groupe

公正で透明性のある
広告取引のために
Jeremy dupont
公正で透明性のある広告取引のために

ABC協会は、第三者として部数を公査(監査)し、発表・認定している機構です。広告の売り手である発行社と、買い手である広告主、仲介する広告会社の3者で構成されています。 ABCは公正な広告取引を目的とし、一定のルールのもとに公正な立場から調査し、公表しています。 ABC機構は、1941年アメリカで誕生し、日本では、1952年、広告主・広告会社の熱心な要請と、発行社の積極的な協力により設立されました。 現在、34カ国にABCがあります。ABC協会は会員制の組織のため、ABC部数の閲覧やABC公査希望の際には、入会が必要となります。 入会をお考えの方は《こちらから》 各種サービスの詳細は《こちらから》

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